Holiday Cards from the Store that Charges too Much
Wednesday, May 27th, 2009 by susbat
A satirical holiday cards design from Abercrombie & Fitch, Subtlety reminding their recipients that they just overpaid
This satirical holiday cards design for Abercrombie & Fitch is a simple, somewhat rustic design with your typical “Happy Holidays” sentiment and the A&F moose logo pictured on the front. It is the “PS: You Just Overpaid!” statement that truly makes this card enjoyable to receive. Talk about truth in advertising! How refreshing during the holiday season that a retailer admits to ripping off its customers. It would be even more enjoyable (and in the A&F tradition), if several male and female semi-nude or scantily clad models also adorned the card. For a company that sells clothing, they show very little of it on their advertising models!
Abercrombie & Fitch is a store that makes you feel good when you walk inside its doors. The merchandise is all properly folded and nothing is out of place. The mannequins are all nicely dressed in such coordinated fashions that you can’t help but want to buy every outfit they display. You walk through the store grabbing at everything to be tried on in the fitting room. You emerge with an armload of outfits and head to the cashier. It is then that the wonderful feeling you had when you walked through the door suddenly disappears. How much did I just spend? A small fortune! But, you take out your credit card, grab your bag and head out the door. Merry Christmas! I just lost my mind spending a small fortune on three t-shirts and a pair of shorts.
However in defense of A&F, they did help my son find his one and only girlfriend and consequently his current wife. Before I shipped him off to college, I opened an Abercrombie credit card and proceeded to spend way too much money on a complete preppie wardrobe for him. Over the course of the summer, he had stopped dressing like a skateboarding punk and cleaned up nicely in the process. I was thrilled with my new clean-cut version of a son, and even more thrilled that because of Abercrombie & Fitch, he is now someone else’s problem! Thank you A&F for over charging me. In this case, it was well worth it!
Tags: Abercrombie & Fitch, holiday cards
September 27th, 2009 at 1:02 pm
This is so funny, yet so true. There isn’t anyone in this world that wouldn’t agree with A&F prices being too high especially their t-shirts! I would love this even more if A&F actually did send these cards out! I refuse to shop at there stores for this specific reason – overpriced for no good reason. They always have sale signs up and yet you never feel like you are getting a sale! I love the story about your son but I think you give A&F too much credit!
November 2nd, 2009 at 8:37 pm
Hahaha this is hilarious! This is so true it just made me laugh out loud! I especially loved the part that said the cards would be even better with semi-nude models on it. I have always thought that it was completely ridiculous that A&F’s so-called “catalogues” include pictures of models with no clothes. What exactly are they selling in those catalogues?? I have often joked that according to A&F’s catalogues, I can apparently buy semi-nude male models from their store!